Power of Selling Customizable Products | Guide | 20197
Variable products are Versatile products, customizable products in e-commerce platforms like BSMe2e that have different variations or options for customers to choose from. These variations could include differences in size, color, material, or any other characteristic that affects the product.
For example, a t-shirt may be available in different sizes and colors. Or a laptop may have different specifications such as processor speed, storage capacity, and screen size. You can display these variations to customers on the product page, allowing them to select the specific combination of options that best suits their needs.
Variable products are multi-option products prevalent in online stores that sell products with multiple options. This simplifies the process of presenting and selling complex products. Customers can easily navigate the available options and select the specific version of the product that they want to purchase.
When selling variable or adjustable products, there are several criteria that you should consider to make your product pages effective. Here are some important criteria to look for:
Follow these criteria to create effective product pages in BSMe2e that help your customers find and purchase the products they want.
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Here are some frequently asked questions related to customizable products:
What are some examples of variable/customizable products?
Variable products can include a wide range of products. Examples include clothing items of different sizes and colors, electronic devices with different specifications, etc.
Can I track inventory for each variation of a variable product?
Yes, most e-commerce platforms and product management systems allow you to track inventory for each variation of a variable product. This ensures that you have enough stock on hand to fulfill orders.
Can I offer different prices for different variations of a product?
Yes, you can offer different prices for different variations of a product. This can be useful if some variations are more expensive to produce or have higher margins.
How can I ensure that my customers understand the differences between each variation of a product?
To help customers understand the differences between each variation, provide clear and detailed descriptions for each variation. Also, provide a good quality image for the same. You can also use product comparison tools or tables to help customers compare different variations side-by-side.
To set up a variable product in BSMe2e, follow these steps:
Once you have completed these steps, your variable product will be ready to go live on your BSMe2e store. Customers will be able to choose from the different variations that you have set up and make their purchases accordingly.
Refer to this guide for more details on the steps.