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Benefits of Offering Grouped Products: Boosting Sales and Customer Loyalty | Guide | 20388

Published By: Admin | Support Team

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  • Guide
Type:
    Admin Post
ID:
  • 20388
In BSMe2e, grouped products allow you to sell multiple products as a single product bundle. You can use this product type to create product collections or kits, where customers can purchase several related products at once. To create a grouped product, you first need to create the individual products that you want to group together. Then, in the WordPress admin panel, you can create a new product and choose "Grouped Pr... Continue reading
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In BSMe2e, grouped products allow you to sell multiple products as a single product bundle. You can use this product type to create product collections or kits, where customers can purchase several related products at once.

To create a grouped product, you first need to create the individual products that you want to group together. Then, in the WordPress admin panel, you can create a new product and choose “Grouped Product” as the product type. You can then select the individual products that you want to group together and set a price for the bundle.

When a customer views the grouped product on BSMe2e, they will see a list of the individual products included in the bundle, along with their prices. Customers can then add the grouped product to their cart and purchase all the individual products in the bundle at once.

Grouped products is beneficial for businesses that sell related products or want to offer product bundles to their customers. They can help increase sales by encouraging customers to purchase multiple products at once. It also simplifies the checkout process for customers as well.

Criteria to Keep in Mind when Selling Grouped Products

When selling grouped products in BSMe2e, there are several criteria to keep in mind. This will ensure that your customers have a positive shopping experience and your business benefits from increased sales. Here are some key criteria to consider:

  1. Related Products: Choose products that are related and complement each other in some way, such as products from the same category, items that are commonly purchased together, or a kit that has all the necessary parts to complete a project.
  2. Pricing: Consider the price of the individual products and the bundled price. Make sure the bundled price is discounted enough to make it a worthwhile purchase for customers, but also ensure that you are still making a profit.
  3. Product Images: Use clear and high-quality images that show all the products in the bundle so customers can see what they are purchasing.
  4. Product Information: Provide detailed information about each product in the bundle, including specifications, dimensions, and features. This will help customers make an informed decision about their purchase.
  5. Inventory Management: Keep track of your inventory for each product in the bundle to ensure that you don’t oversell any individual products.
  6. User Experience: Make sure that the grouped product page is easy to navigate and understand for customers, with clear pricing and a call-to-action to add the bundle to the cart.
  7. Marketing: Promote your grouped products through marketing campaigns, social media, and email marketing to encourage customers to buy the bundles.

By keeping these criteria in mind, you can effectively sell this type in BSMe2e. Provide a valuable shopping experience for your customers while increasing your sales.

Frequently Asked Questions

Here are some questions related to grouped products in BSMe2e:

Can I add a variable product to a grouped product?

Yes, you can add a variable product to a grouped product. When you add a variable product to a group, customers can select the product variation they want from a dropdown menu on the grouped product page.

Can I set a different price for each individual product in a group?

Yes, you can set a different price for each individual product in a group. This allows you to offer a bundled product at a discount while still maintaining the prices of each individual product.

Can I offer a discount on grouped products?

Yes, you can offer a discount by setting a lower bundled price for the group than the sum of the individual products. This can be a powerful way to increase sales by encouraging customers to purchase more products at once.

Can I limit the quantity of individual products that can be purchased in a group?

Yes, you can limit the quantity of individual products to be purchased in a group. This can be useful for managing inventory and ensuring that you don’t oversell any individual products.

Can I add a grouped product to a category?

Yes, you can add a grouped product to a category just like any other product. This makes it easy for customers to find and browse your grouped products alongside your other products.

Can I use a grouped product for products that are sold individually?

Yes, you can use a grouped product for products that you sell individually, but it may not be the best approach. This type lets you sell multiple related products together as a bundle. So, it may be more appropriate to use a simple product for individual items.

Create Your Grouped Products in BSMe2e with Just a Few Easy Steps!

The process of creating a grouped product is similar to that of a simple product. These products serve as collections of other items in your store and don’t have their own prices or stock numbers. To start creating a grouped product, choose the “Grouped Product” option from the product type dropdown and enter the title. You have the flexibility to either create simple products first and add them to a grouped product later or create a grouped product first and add simple products later. This allows you to add the same simple products to multiple grouped products. For the detailed process, check out this manual.

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